Apr 10 2009

How Quickly Can You Contact Your Best Customers?

Your Customers Depend on YOU The day is busy, and there are just so many things that Bob has to get done before he goes home. He knows that he needs to stop by his local clothing store to get ready for his new promotion, but some how he never finds the time. Actually Bob [...]

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Mar 31 2009

Effective E-Mail Marketing

The Importance of Email Marketing Metrics One of the great benefits of email marketing is that it delivers measurable metrics. To run a successful email marketing campaign, you need to monitor and understand email statistics such as Open Rate, Click-Through Rate (CTR), Bounce Back rate etc. Understanding these metrics will allow you to improve your [...]

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Direct Response Marketing

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